MEET Aquarius: Unleashing the magic of AI for winning ad creative

Fabletics and Fabletics Men

Achieved greater CPA efficiency through TikTok Creative Exchange Fabletics and Fabletics Men, global activewear brands, are firm believers in the power of TikTok to drive conversions.

Their willingness to try new things on the platform led them to TikTok Creative Exchange, which matched them with Sapphire Studios. Sapphire Studios not only provided end-to-end production services like script design and editing, but they also offered strategic guidance on amplifying performance, which helped Fabletics and Fabletics Men boost their results:

> M
plays
likes
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cpa
The creative from TikTok Creative Exchange drove 26%+ CPA efficiency for Fabletics and 13%+ CPA efficiency for Fabletics Men, compared to all other campaians in the same time period.

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